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The principal of Pro*Fit Enterprises is Rande LaDue.
Rande has been in the Fitness Industry over 20 years,
opening his first health club in upstate New York.
He has owned, managed and worked in several facilities
and consulted with hundreds of clubs across the
country. In 1991, Rande was hired by a major medical
company to be the Director of Sales for its PACE
Fitness Division. At that time, the industry was
changing: articles were being written about the
aging baby boomers, the deconditioning of America
and seniors, but few fitness companies were doing
anything about it. Rande saw PACE as the perfect
non-intimidating hydraulic circuit program to help
attract those people who typically did not join
health clubs (the overweight, women, the deconditioned,
seniors, busy executives, etc.), so he decided to
accept this challenge.
Rande has marketed PACE since then. He currently
is the exclusive manufacturer and distributor of
PACE through Pro*Fit Enterprises. Rande's business
philosophy in distributing PACE is that every program
must be a win-win situation for all concerned. "There
can be no losers in a business with long-term goals
and a commitment to excellence." Another of
Rande's favorite saying is "There is no monopoly
on brains". Rande has helped hundreds of clubs
start and maintain successful PACE programs; he
knows what it takes to be successful and the pitfalls
to avoid.
A Certified Equipment Training Workshop included
in every PACE Package. Also included in every PACE
Program is a complete Marketing/Training manual
with forms, contracts, waivers, sales training,
club management software, newsletters, press releases,
ad slicks, music CD's, Cue CD's, body fat analyzer,
nutrition software, nutrition books, T-shirts, banner,
etc.; everything you need to make your program a
success!
Whatever your needs:
To open a new Women's Club, Men's Club, Coed Club,
Weight Loss Center or Personal Training Studio.
To add a dynamic new group exercise program to your
existing club. To increase revenue. To increase
membership. To increase member referrals. To improve
member retention. To attract new markets (overweight,
seniors, deconditioned, etc.). To get the jump on
the competition or to just increase profits substantially-
PACE can help.
Call Pro*Fit Enterprises at 888-604-2244 for a
free PACE DVD and see for yourself how a PACE Group
Exercise/Personal Training Program TM can benefit
your club.
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