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PACE (Programmed Aerobic/Anaerobic/ Accommodating
Circuit Exercise) is a group exercise
program at its best. PACE is the original
30 minute hydraulic circuit program that combines
a strength workout with a cardiovascular workout
in a half hour program. The key to PACE, just
like any other group program, is fun, motivation
& inspiration from an instructor. It's more
fun to work out with your friends (especially
those in the same shape you are in) with an
instructor to provide safety, inspiration,
motivation, etc. If members have fun, they
stick with it! That is what member retention
and member referrals are all about! Want to
compete with the women's club franchises?
Get PACE!
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Intimidation is perhaps the #1 reason
people do not join health clubs; especially
the overweight, deconditioned, seniors, etc.
PACE is a perfect program for these groups
because with its unique hydraulic resistance,
there is no skill involved, there are no weight
stacks, no sore muscles and anyone can do
it- and they get results quickly! Hydraulic
resistance is the only resistance that instantly
accommodates to the effort of the user; the
harder, faster one pushes, the more the resistance.
With hydraulic resistance, you can move to
the beat of the music (fast anaerobic)- don't
try this with any other type of resistance!
But beware! There are copies of PACE out
there! Lots have tried to copy our 30 minute
circuit concept, but none can copy our patented,
fully adjustable hydraulic cylinders! (If
they tell you that they include extra cylinders
with your order, they expect them to break!
They also tell you their "cylinders"
are adjustable, but they don't tell you that
members can't adjust them, only the clubowners
after hours since they are so hard to get
to! They say you can have "light days"
and "heavy days". What if a member
cannot handle a heavy day? Or does not want
a light day?) Remember, PACE is NOT a copy,
it's the original!
PACE is not only an excellent program to
help attract new members, but it can also
serve as a profit center in itself. Many clubs
charge extra for PACE, especially as a weight
loss program. PACE now has developed it's
own turnkey Weight-Management Program for
8 or 12 weeks with the nutritional tools included
(for example: an 8-week PACE Only membership
might cost $199., a 12 week program might
cost $299. this would allow these separate
members to attend only scheduled PACE classes,
plus their own personalized weight-management
program). These special programs make great
lead-ins into joining as a full service member,
personal training, etc.
Group exercise programs have proven successful
in fitness centers for many years (aerobics,
group cycling, aquatics, light weight lifting,
step classes) for a good reason- they work!
However, most group programs are designed
for the already fit person (can you imagine
what a 50 year old, overweight person feels
when she/he sees the skinny seats on the group
cycles or the hardbodies in the step aerobic
class?).Camaraderie and the social aspects
of group programs are what appeal to many
people. Now, with PACE, the deconditioned,
overweight, seniors, etc. can enjoy the same
social aspects; everyone is in the same shape
as themselves. The instructor plays a very
important role in the success of a PACE program.
The instructor provides supervision, motivation
and inspiration. (By the way, our franchise
knock-offs will not let you use instructors-
too much profit out of their pockets!)
The high energy music and the group format
provides the fun. PACE gives them great results
and keeps them coming back. Perhaps that is
why most of our sales are to Women-Only Clubs
who combine our PACE Group Exercise Program
with our PACE Weight-Management Program.
Marketing is also a key to the success of
any program. A complete turnkey marketing
package is included with every PACE program
(contract forms, waivers, press releases,
banner, art work for posters & ads, T-shirts,
etc.) along with a comprehensive training
package. On-site Certified Training is included
in every PACE program. Our Certified Trainer
will work at your location with your fitness
staff, sales people, front desk people, etc.
to ensure that everyone has a good understanding
of what PACE will do for their club and members.
Whatever your needs: Increase members from
a whole new market. Increased member retention
and referrals. Increased profits. A jump on
the competition. Or just a fun, new group
program, PACE works! PACE is not a franchise;
you pay for the Program once; then you keep
the profits you make. |